Daihatsu says this could stimulate the car market

Jakarta, VIVA – Sales in the domestic car market still tend to be not good enough. Domestic car sales are said to have slowed down in recent years.

Realizing this, PT Astra Daihatsu Motor (ADM) revealed that the reduction of the benchmark interest rate by Bank Indonesia (BI) or BI cup 25 basis points to the 6 percent level, the auto market can improve further.

Rocky Irvaandi as Head of Internal Marketing Department PT ADM said lower interest rates and a strengthening rupiah compared to the beginning of the year are positive signs for the automotive industry.

“Although the interest rate will take a few months, we can see that the market can grow with it,” VIVA said at the Astra Media Day event in Jakarta.

Rocky also said that the decline in sales in the automotive sector is inseparable from the tightening of financial companies in granting loan approvals for the purchase of cars.

“Friends of financial institutions with high credit NPFs are facing problems, so friends of financial institutions are also careful in insuring them. approval debt,” he said.

He added: “However, I believe that given the high contribution of the automobile industry to the economy and its capacity to absorb employment, the government will not remain silent.”

For additional information, Daihatsu recorded retail sales of 117,358 units in the January-August 2024 period.

Meanwhile, the Sigra is the mainstay of sales with 33 percent, followed by the Gran Max pickup (24 percent), then Terios (12 percent), Ayla (11.3 percent) and Gran Max Mini Bus (8.1 percent).